Tuesday, April 25, 2023

eBOY (GODFATHERS OF PIXEL)




eBOY is a pixel art group founded in 1998 by Steffen Sauerteig, Svend Smital, Kai Vermehr. Based in Berlin. eBoy's founders collaborate with Peter Stemmler in New York to produce graphic design work for companies. Their work makes intense use of popular culture and commercial icons, and their style is presented in three-dimensional isometric illustrations filled with robots, cars, guns and girls. 



Their unique style (influencfed by LEGO, pop, computer games, etc) has gained them a cult following among graphic designers worldwide, as well as a long list of commercial clients. eBoy has worked with named brands and companies such as Coca Cola, MTV, V1, Adidas and Honda. They have also worked in creating the album cover for Groove Armada's 2007 studio album Soundboy Rock (WKPD).

eBOY's programme:

1- pixelated pop,
2- isometrics is the new utopia,
3- culture IS TECHNOLOGY,
4- play with irony,
5- keep it simple,